Investing.com -- Fast-fashion retailer Shein announced on Thursday that it plans to significantly increase its product safety and quality testing in 2025. This decision follows a warning from the European Union about potential fines if the company fails to address concerns regarding unsafe products sold on its platform.
Shein aims to conduct 2.5 million product safety and quality tests in 2025, a substantial increase from the 2 million tests it carried out last year. The company also stated that it will allocate $15 million towards compliance initiatives this year.
Earlier this week, the EU’s Consumer Protection Co-operation (CPC) network, which includes national consumer authorities and the European Commission, informed Shein of practices that violate EU consumer law. The company has been given a month to respond to these allegations.
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