Investing.com -- Walt Disney (NYSE: DIS ) Co. is enhancing its Disney+ subscriber rewards program and introducing a new one for Hulu users. The updated Disney+ program, which will be effective from Thursday, builds upon the offers that were first introduced on a temporary basis last year.
Disney+ subscribers who enroll in the program via the Disney+ website will enjoy benefits such as discounts at Disney resorts, complimentary in-game items, and a $10 credit at Disney Pinnacle by Dapper Labs, a platform for collectible pin trading.
The program also provides opportunities for users to participate in contests for a chance to win a Disney cruise or attend movie premieres, such as the forthcoming Freakier Friday. The program has partnered with DoorDash (NASDAQ: DASH ) Inc.’s food delivery service and Duolingo (NASDAQ: DUOL ) Inc.’s language-learning product to offer additional discounts.
Initially, these perks will be accessible to US subscribers, with plans to extend them internationally later this year. Customers will be notified about these offers on social media platforms and via weekly emails.
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